Tony Robbins Experience

Julia Carlson |

This week I am going off topic and want to share what I learned attending a Tony Robbins Conference recently. As an entrepreneur and financial adviser, I always have invested in my education by attending numerous conferences, reading books that promise the magic formula for success, hiring coaches to discover what’s holding me back, and working longer and harder to achieve success. It’s easy to look for all the answers externally, but what I discovered while attending Tony Robbins’ “Unleash the Power Within” event is that the answers are inside us.

Regardless of who we are — our backgrounds, education, religion, race or gender — there is a common force that drives and shapes our emotions and actions. It determines the quality of our lives and ultimately who we become. This universal force is our human needs. Although each of us is unique, we are driven by basic primal needs we were born with. The four primary needs, as explained at the Tony Robbins event, are: certainty, uncertainty, significance and love/connection.

Understanding these needs can provide the answers to why we do what we do. Knowing this about ourselves provides the insight to create an extraordinary life.

When I started out as a financial adviser, I jumped at the chance of quitting my job and starting my own business. Everything was about me and proving myself to the world. I discovered these behaviors were fulfilling my primary needs of significance and uncertainty. But I would reach a big goal and be left feeling down, saying to myself, “Now what?”

Mr. Robbins taught me that happiness comes from progress. As we move through life, we learn from our experiences and evolve. We hopefully come to understand the value of the two higher human needs: growth and contribution.

I believe the art of fulfillment is the ability to feel happiness and joy along the journey. We must have passion for the work we do and think first about how we can add value to others. If we focus on these two higher spiritual needs of growth and contribution, the gift is found in who we become along the way.


Information in this material is for general information only and not intended as investment, tax or legal advice. Please consult the appropriate professionals for specific information regarding your individual situation prior to making any financial decision.


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